Tuesday, March 16, 2010

jottings from CMW

after 3 days of intense learning, amazing networking and valuable seminar attendance i still think the same things as i did going in
1) that you should use a song to sell something ELSE.
2) and, always have a new song and a new something to sell to the fans you have already...
[ ] pick a platform
[ ] engage fans
[ ] measure
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its all about finished masters walking in the door
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ASCAP
1) intrinsic value of music
2) varying values
3) above the mean per transaction
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25 albums sold 100,000 copies recent sound scan stats
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THEY ARE ALWAYS LOOKING FOR HOLIDAY MUSIC
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no one likes the gratis liscence but...

What Would I Ask Serena ?

If I'm not mistaken, the "sing sing sing" piece that became a Music Monday's song was recorded at my friend James' studio.  My 21 year old roommate/mentor used to love her music too, in our Harbourfront era.  I think the first time I saw her live it was opening for a Diggers/Cash Bro at their annual Christmas Concert thing. I love how the Flo likes to talk behind her back.

Maybe I should be asking to interview her for some media outlet somewhere instead of pushing so hard for a merch girl gig, ha.  But, what would we talk about?

I am jonesing to get writing reviews and features and such again.  Surely that doesn't mean I will simply activate a music journalism blog!?