re: exclaim music school
"should i buy an ad?
if your sole motivation in buying the ad is that you think its a necessary component to get editorial coverage: don't.
At Exclaim! sales and editorial are church and state -- as Editor in Chief i don't even see what ads are in the magazine until i do a final page check the day before the magazine hits the streets. besides, press earned is so much sweeter than press purchased.
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if you build an audience, press will come
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return phone calls from a magazine editor are a miracle that ranks just below the second coming."
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